The Best Makeup You Don’t Know About

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KIKO MILANO has hit the US market and we’re celebrating with tons of makeup

We first discovered KIKO MILANO while traveling through Italy. The makeup brand has many stores across Rome. The prices were too unbelievable to pass up, so we basically threw one of everything into our bag. We were even more impressed when we tried on the products.



The cutting-edge makeup brand was founded in 1997 by Percassi. KIKO MILANO specializes in makeup, face and body treatments that are, “safe and effective products of the highest quality, created to satisfy the beauty requirements of women of any age,” according to the brand’s website.

KIKO’s identity as a makeup brand depends on “Made in Italy” values, which according to the website means they draw inspiration from the capital of fashion, art and design. The KIKO MILANO makeup line incorporates original textures and colors. KIKO products are not animal tested.

According to the site, KIKO’s mission is for its customers to “Be What You Want to Be.” It’s a lot easier to be what you want to be when you feel confident, and KIKO believes they have the formula to help you achieve that.

KIKO offrs 1,200 professional makeup and skincare products. The makeup line is sold across several countries including Italy, Spain, France, Portugal, Germany, United Kingdom, Austria, Switzerland and now the United States.



We’ve tried everything from KIKO’s eyeliner to its skincare and we’re in love. If you have to purchase just one product from the European line, checkout the ultimate pen long wear eyeliner. Not only is KIKO MILANO’s makeup long lasting, and beautifully pigmented, it’s cheap. The ultimate pen long wear eyeliner is just $10.00. Compare that to other long wear eyeliners, and you’re looking at an average savings of 50%. KIKO’s eyeliner doesn’t smudge, and it lasts – almost too long.

Looking for a good exfoliating cleanser? Try KIKO’s Pure Clean Powder. This powder exfoliate turns into a liquid form on contact with water. It gently exfoliates the skin, removing blackheads and dead skin, and costs just $10.

KIKO MILANO products cost a fraction of the price of other US makeup brands with better results. While the makeup brand is new to the U.S. you may already have a location near you. Check out KIKO MILANO store locations here.


Michelle McKinley is a journalist and digital marketer from Los Angeles, CA. She earned her Journalism degree from Pepperdine University, and has been writing for the web since 2003. She’s a life-long Disney fan who travels and writes about her experiences for fun.

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